A qualified lead is a prospect who matches a certain portion of your company’s ideal customer ...
What would a marketer’s world look like without marketing automation? The short answer is that you ...
Welcome to the Raka Weekly Roundup, where we cover the week’s news and trends and tell you exactly ...
Email marketing strategy as we know it could change when Apple introduces their iOS 15 software ...
If your brand is considering digital advertising, there’s a lot to think about—search vs. display, ...
It seems like everyone has a podcast these days, and it’s no wonder: just like with video ...
At the heart of every inbound marketing strategy is content. It’s essential to attracting new ...
Over the past decade, HubSpot has redefined marketing—where once the focus was solely creating ...
I’ll admit it: I entered the world of inbound marketing with a sweet, sweet naiveté. I thought this ...
